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PRIVACY POLICY

At Alexandra & Co., we value your privacy and are committed to protecting your personal information. This Privacy Policy outlines the types of personal data we collect, how we use it, and the steps we take to safeguard it. By visiting our website and using our services, you consent to the collection and use of information in accordance with this policy.

1. Information We Collect

We collect personal information in the following ways:

  • Account Information: When you create an account with us, we collect your name, email address, phone number, shipping address, and billing information.

  • Order Information: When you make a purchase, we collect information about the items you buy, payment details, shipping preferences, and any personalized instructions you provide.

  • Communication Information: If you contact us via email, chat, or through our customer support system, we may collect your name, email address, and any messages you send to us.

  • Tracking Data: We use cookies and similar technologies to track activity on our website, including pages visited, time spent, and products viewed. This helps us understand how you use our site and improve your shopping experience.

2. How We Use Your Information

We use the personal information we collect for the following purposes:

  • Order Fulfillment: To process and fulfill your orders, including customization of personalized gifts and delivery.

  • Customer Service: To respond to inquiries, process returns, handle customer support requests, and communicate with you about your orders.

  • Marketing: We may use your email address to send you promotional offers, newsletters, and product updates, but only if you have opted in to receive such communications. You can opt-out of these communications at any time by clicking the unsubscribe link in our emails.

  • Website Improvement: To analyze how you use our website and improve our products, services, and user experience.

  • Legal Compliance: To comply with legal obligations and protect our rights, including preventing fraud or abuse.

3. How We Protect Your Information

We take the security of your personal information seriously. We use industry-standard encryption technologies (SSL) to protect sensitive data, such as payment information, during transmission. Access to personal information is limited to authorized employees who require it to perform their duties, and we regularly review our security practices to ensure your information is secure.

4. Sharing Your Information

We do not sell, rent, or trade your personal information. However, we may share your information with trusted third parties in the following circumstances:

  • Service Providers: We may share your information with trusted service providers who assist us in processing payments, delivering orders, and performing other business operations. These third parties are obligated to use your information only for the purpose of providing their services.

  • Business Transfers: In the event that we sell, merge, or transfer all or part of our business, your information may be transferred as part of that transaction.

  • Legal Compliance: We may disclose your information if required to do so by law, or if we believe in good faith that such disclosure is necessary to protect our rights, comply with a legal obligation, or protect the safety of others.

5. Cookies and Tracking Technologies

We use cookies and other tracking technologies (such as web beacons and pixels) to enhance your experience on our website. Cookies help us remember your preferences, provide personalized content, and analyze traffic to our site. You can control cookie settings through your browser, but please note that disabling cookies may affect the functionality of our site.

6. Your Rights and Choices

Depending on your location, you may have the following rights regarding your personal information:

  • Access: You can request access to the personal data we hold about you.

  • Correction: You can request that we correct any inaccurate or incomplete personal information.

  • Deletion: You can request that we delete your personal data, subject to certain exceptions (e.g., for legal or business purposes).

  • Opt-Out: You can opt-out of marketing communications by clicking the unsubscribe link in our emails or by contacting us directly.

  • Data Portability: In some jurisdictions, you may have the right to request a copy of your personal data in a structured, commonly used format.

To exercise any of these rights, please contact us at [your contact email].

7. Children's Privacy

Our website and services are not intended for children under the age of 13. We do not knowingly collect or solicit personal information from children. If we learn that we have collected personal information from a child under 13, we will take steps to delete that information as quickly as possible. If you believe we may have collected personal information from a child, please contact us immediately.

8. Third-Party Websites

Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of those websites. We encourage you to review the privacy policies of any third-party sites you visit.

9. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated effective date. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information.

10. Contact Us

If you have any questions or concerns about this Privacy Policy or our privacy practices, please contact us.

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